Our Duty to Help Your Business

This August 2008, Google has decided to really clean up irrelevant and unworthy backlinks to your websites. Many sites that had tens of thousands of backlinks now have thousands. This is because originally when Google counted the number of backlinks to your website, most links pointing to your site were from automated scripts, directories, dynamic pages in which many are duplicated. These links are ultimately useless and don't help the Google search algorithms in presenting authoritive trustworthy sites based on how 'popular' it is in the web world in which backlinks is the main metric. Therefore by eliminating the counting of all these irrelevant backlinks the user experience will be better for searchers since it will be harder for spammers and blackhat SEO gurus to manipulate Google search rankings by doing RELEVANT link spam with the use of bots and scripts and many small sites.

Google also performed a PageRank update in the first week of August 2008.